"Witty, clever and extremely relevant in these godforsaken Zoom times." Zoë Foster Blake
Book on sale now from Penguin Random House.
Our whole business was set up with the rule: whatever MBAs would do ... do the opposite of that. It works really well.
You don't know what management are up to unless you know their secret code words. A handy guide to what your boss really means.
Just call yourself what you do and let your achievements do the talking.
If you own a new business, you have to do a bunch of menial jobs because you can’t afford the help. Rejoice in that because you’re developing skills that will pay off handsomely later on.