
What we respond to, as a species, is people promising us all the rewards we want with none of the effort.

A book that captures the confusion and lack of confidence that is normal in new business owners. Which doesn’t mean you’re not good.

A random airport chat with a sight-impaired guy made my whole week better, and reminded me of my worst-ever book review.

Losing your industry association leaves a big hole. We got a lot of commercial value out of it, as well as personal enjoyment. Sometimes expecting ASAP ROI is counterproductive.

No-one starts their career aiming to be a cheapskate exploitative boss that nobody likes. It all comes down to one career decision.

Experience brings comfort, and comfort can be the enemy. This week, the many benefits of doing things where you are some degree of clown.

What we respond to, as a species, is people promising us all the rewards we want with none of the effort.

A book that captures the confusion and lack of confidence that is normal in new business owners. Which doesn’t mean you’re not good.

A random airport chat with a sight-impaired guy made my whole week better, and reminded me of my worst-ever book review.

Losing your industry association leaves a big hole. We got a lot of commercial value out of it, as well as personal enjoyment. Sometimes expecting ASAP ROI is counterproductive.

No-one starts their career aiming to be a cheapskate exploitative boss that nobody likes. It all comes down to one career decision.

Experience brings comfort, and comfort can be the enemy. This week, the many benefits of doing things where you are some degree of clown.

Slop is the new spam. We're about to drown in a sea of synthetic garbage, and it will affect your brand and you personally.

Greg Hahn's wife knew the right decision for his next big move before he did. Just by his vocal tone during calls. Sometimes the people around us know us better than we do.

Why touch-screen ordering makes bros buy extra burgers, yet also makes McDonalds stores dirty.

For the love of god please stop writing about how good you feel after giving up alcohol. Nobody cares. This week: why alcohol is good and makes my life better.

Here’s a way to make your work life easier and save time. Stop your futile efforts to bend people’s essential nature to your corporate will.

Sure, analyse your target market. It’s much more fun though, in a villainous kind of way, to think of which customers you don’t want to work with.
The world is awash with simplistic advice from AI guys who've never done the thing they're advising on. Rick Rubin knows what to do.
Nothing against Navy SEALS, but my job doesn’t involve much amphibious warfare. Neither does yours. Give it a rest, white collar office guys.
Simon Sinek is the Great Anecdote Repackager, standing on the shoulders of actual achievers, a motivational covers act.
The reviews are in and they are very good.
Ian Whitworth is a reformed advertising creative director turned entrepreneur with a successful national group of businesses that he doesn’t work in day to day. Read more